5 to 1, Inc.
OTCBB:FTOH
5to1 is an online advertising alliance consisting exclusively of major media publishers and built on 5to1’s proprietary publisher-controlled platform.
By providing premium publishers with 100% transparency and control, the 5to1 platform eliminates the sales channel conflict, disruptive ads and pricing concerns that have forced most quality publishers to exit traditional ad networks. With 5to1, people – not algorithms – fill unsold premium inventory with 100% relevant, high-quality advertisements, thereby creating a positive brand experience for publishers, advertisers and end-users alike.
For advertisers, the 5to1 alliance offers 100% premium inventory at scale for the first time ever. 5to1’s ”double opt-in” platform eliminates the need for inefficient block lists, thereby unlocking access to premium inventory for the top 1,000 advertisers.
Led by world-class management and sales teams and based on an innovative technology platform, 5to1 is headquartered in Los Angeles with offices in Seattle, San Francisco and New York.
With 5to1, publishers enjoy:
- Complete transparency of price and creative
- Elimination of sales channel conflict
- Elimination of low-quality, brand-damaging ads
- Elimination of audience re-targeting by third party networks
- 100% relevancy through “Double-Opt-In” platform
- Protection and enhancement of “Unsold Premium” inventory
With 5to1, advertisers enjoy:
- 100% premium inventory at scale
- Elimination of block lists
- Fully transparent site list of only premium publishers
- Pristine brand environments
- Reach and frequency across all demographics